Written by Kelly Crandall on November 23, 2021 at 5:10 PM
By: Kelly Crandall | November 23, 2021 at 5:10 PM EST
Richard Petty Motorsports received strong support from Chevrolet No. 43, and FOCUSfactor signed to become the main sponsor of 26 races.
This is a multi-year agreement between FOCUSfactor (the leader in brain health products) and Richard Petty Motorsports. FOCUSfactor will make its debut on the Busch Light Clash car at the Los Angeles Coliseum in early February, followed by the Daytona 500 at the opening of the season. The company will also brand Erik Jones' firefighting clothing, crew clothing and team with branded pit boxes and porters.
"NASCAR provides a very rich opportunity for FOCUSfactor," said Jack Ross, Chairman and CEO of Synergy CHC. Owning Erik Jones, a proven NASCAR Cup series champion and one of NASCAR's most talented young drivers, driving our FOCUSfactor Next Gen Chevrolet Camaro ZL1 is something we are very excited about. "
This will be the first partnership between FOCUSfactor and NASCAR.
The '22 season will be Jones' second season at Richard Petty Motorsports. Last year, he ranked 24th in the standings. Dave Elenz (Dave Elenz) entered the Cup series as the team's crew.
"We look forward to the 2022 season-part of the excitement is the launch of the next generation of cars, but we are also very happy to establish a new partnership with FOCUSfactor," Richard Petty Motorsports CEO Brian Moffett (Brian Moffitt) said. "We are waiting for the opportunity to assist FOCUSfactor in leveraging our partnerships in NASCAR and retail."
Eric Jones, Richard Petty Racing, Cup, NASCAR
Kelly has been participating in NASCAR beats full-time since 2013 and joined RACER in 2017 as the lead NASCAR writer. Her work has also appeared on NASCAR.com, NASCAR Illustrated Magazine and NBC Sports. Crandall graduated from the Department of Corporate Communications at Central University of Pennsylvania and has twice won the George Cunningham Writer of the Year Award from the National Motorsport News Association.
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